# Qualify and route inbound leads

Reads a contact-form or demo-request submission, pulls out the contact details, scores how well the lead fits your ideal customer, and sends leads scoring 70 or more to your sales webhook. Lower scores are shown with the reason instead.

**Use cases:** Sales, Automation

**Tags:** lead scoring, lead qualification, inbound leads, demo request, contact form, routing, webhook, CRM

[Create this agent](https://seclai.com/agent-examples/create/inbound_lead_qualification)

## How it starts

Trigger: dynamic input.

## What it needs

No knowledge base, memory bank or connection to create first.

## Steps

- Extract and score the lead
- Parse the lead
- Is it a hot lead?
  - If yes: Send to sales
  - Report routed lead
  - Otherwise: Report lower-fit lead
- Show the outcome